Circulation  
Charter reaches 48,570 (CAB audited, March 2008) business professionals every month, with a base readership of over 44,000 Chartered Accountants in Australia and overseas. 
 
 
Reader profile  

• 75% of members are male (92% over the age of 30 years)  
  
• 71% of members earn more than $80k per annum  
  
• 52% of members earn more than $100k per annum  
  
• 43% of members are SINKS/DINKS  
  
• 72% of members are either managers, senior executive managers or directors  
  
• 30% of members work in companies less than 500 employees  
  
• 50% of members are in public accounting practice  
  
• 50% of members are employed in private or government commerce  
  
• 81% of members have investment in shares

• 44% of members play a major role in banking and finance decisions  
  
• 45% of members play a major role in recruitment decisions  
  
• 34% of members play a major role in computer software decisions  
  
• 34% of members play a major role in business investment decisions  
  
• 31% of members play a major role in computer hardware decisions  
  
• 30% of members play a major role in business travel decisions